BRIEF
To produce a range of social media clips for Instagram, YouTube with subtitles and music and a highlight video for each episode in Season 3.
WORK
We produced a slate of social media clips featuring carefully selected and quotable soundbites from episodes that would engage the target audience and garner the most interaction via likes, shares and comments. The content featured excerpts from interviews with Ne-Yo, Ruger, Mr Eazi, Leigh-Anne Pinnock, Victoria Monet, King Combs and more.
RESULTS
17 Instagram reels created by Unedited and posted on the official +44 IG profile: 661,800 views*.
The content we created for +44 Podcast from Instagram continues to be repurposed by the audience and followers on TikTok, amassing over 723,021* combined views.
*As of November 2023.