BRIEF
MAC Cosmetics UK asked for Unedited to create engaging short and long-form social media visual assets for their official UK and Ireland website, Instagram and YouTube platforms. This bespoke campaign was a key part of their Black History Month 2023 celebrations, where the theme was ‘Saluting Our Sisters’.
WORK
Our dedicated team of audiovisual experts produced a range of 1-2 minute assets with three diverse Black women sharing their personal make-up tips with specially selected MAC products.
RESULTS
1 Instagram reel created by Unedited and posted on the official MAC Cosmetics UK IG profile: 15,400 views*
All 5 social media video assets were posted on the official MAC Cosmetics UK YouTube channel and website.
* As of December 2023